Born from Vitor Silva's vision, Official Canal Games has always aimed to provide high-quality and relevant content to its audience. Featuring tutorial videos, walkthroughs, and vlogs, the channel has consistently combined a laid-back approach with excellence in its work. Its energetic and dynamic character, coupled with seriousness and authority in its content, make the channel a reference in the field of video game gaming.
"The Official Canal Games values excellence and quality in its content, without losing the relaxed and free-spirited nature inherent in the soul of every gamer."
"The Official Canal Games values excellence and quality in its content, without losing the relaxed and free-spirited nature inherent in the soul of every gamer."
Logo Developement
The visual signature of Official Canal Games traces the history of games to establish authority in an energetic and relaxed manner. Its symbols consist of a diamond, the highest-value gemstone, synonymous with quality and durability. When you hold a diamond, you can see a multitude of colors caused by refraction. This visual rhyme is represented by the use of RGB colors - present on all screens and TVs used by gamers - creating an energetic and vibrant aspect.
The visual signature of Official Canal Games traces the history of games to establish authority in an energetic and relaxed manner. Its symbols consist of a diamond, the highest-value gemstone, synonymous with quality and durability. When you hold a diamond, you can see a multitude of colors caused by refraction. This visual rhyme is represented by the use of RGB colors - present on all screens and TVs used by gamers - creating an energetic and vibrant aspect.
From childhood to now, all gamers have grown up with the presence of these colors on their screens and controllers to guide their characters. The controller here, at the center of the diamond, makes it clear what the channel is about, while also evoking a more relaxed atmosphere with a face - subtly created by the two joysticks.
Colors
The colors used were based on the display format of monitors and televisions, achieved through the addition of light. The Red, Blue, and Green RGB format is still present today in every gamer's room, from Atari to PS5, being a part of how everyone sees the fantastic worlds created by video games. CGO's colors capture this essence, also flirting with other references, such as the multicolorism of 'Uncut Gems' (2019) and the vibrant neon of 'Good Time' (2017).
Pink comes from the combination of blue and red, cyan arises from blue and green, and white is the total sum of all present colors.
